77% of your brand sales are generated by less than 10% of your core and white-space targets. The ROI of investing in targets outside of this group does not allow for a breakeven of 1:1.
Do you wish your brand had insights like this one, which we delivered for one of our pharma clients? Then it’s time to measure with Mojo.
Read this quick case study to discover how Mojo sets clear, consistent KPIs for vendors, and generates ROI forecasts that help you have more confidence than ever in your MCM decisions.
Ready to make a genius move? Fill out this form to read our full case study today.
"Measurement Mojo worked closely with me to develop a scalable, data-driven solution that helps me measure my plans and invest more efficiently."
- Tanya Bhavnani, Senior Product Manager, Pharmacyclics